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Clickbait Ending Explained: Tony Ayres Unpacks That Finale Ending EW Com

But there were plans to try to include her in another moment, but it just became impossible because of COVID. We knew that when we get to episode 8, everyone’s going to go, ”What the f—? Dawn?!” And so then we had to pedal really fast and say, ”This is how it happened.” When Emma went to Nick’s office to lay flowers at his memorial and smell his scarf, Dawn ushered her away and presumably found out which hotel she was staying at in town.

The result is that Dawn feels like more of a convenient plot device than she does a character in her own right. Though you know who the murderers of Nick Brewer were, you are still in for an intense ride in this Netflix original series as many other perspectives were explored before the big reveal. Be sure to watch every episode ofClickbaitstreaming on Netflix to see how it all led up to this crazy finale. Insistent on vengeance, the two kidnapped Nick, abused him, and had him hold up signs claiming that he abused women.

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Created by Tony Ayres and Christian White, Clickbait spends no time developing its characters, and even skilled performers like Betty Gabriel and Zoe Kazan fail to liven up the subpar scripts. The series offers perfunctory commentary on the issues it tackles, including those suggested by the series title, like fake news, the existence of online mobs, and cyber fraud. Through the whole murder investigation, even the police have zero suspicions of the couple. The only reason anything comes out is because of Nick’s family.

**WARNING – Major Spoilers for Clickbait Ahead**

Cannon played the nerdy Alvin, who bribed popular girl Paris into dating him for two weeks in exchange for free car repairs. But even before his fatherhood journey began, Cannon had his fair share of high-profile relationships, including flings with Kim Kardashian and Christina Milian. ”I’m a hopeless romantic at the end of the day, so I love the concept, I love the ceremony of it,” he said in 2022. • I thought New York dating was bad, but Seattle certainly seems worse.

Here are 6 ways that Clickbait ending didn’t actually make sense:

No reason, other than they wanted to publicly expose Nick as an abusive cheat and destroy his reputation in grand style. Whether they would have just let him go if the views hadn’t rolled past the five million point, we don’t know. Daryl, who is not bright, did get excited about the video going viral and them getting “famous”, but whether he was expecting fame as a murderer, kidnapper or the anonymous maker of a video, is not clear. First up, fair play to any production that manages to deliver in the middle of this pandemic. Netflix thrillerClickbaitstarted filming in Melbourne in December 2019, was forced to stop in March 2020, then came back eight months later and got the job done. True, he did, on a bunch of different sites under a bunch of different names, and we even meet one woman, Emma Beesly, who claimed to have been having an affair with Nick.

The person people see on Segovia’s social media accounts is a doting mother of Jennifer and wife of Dom. There were also questions left unanswered about Nick’s best friend Matt’s fate after a revenge porn claim was made against him and why Nick had a dating profile before Dawn took it over. The ending of episode 8 revealed Nick’s co-worker, administrative assistant Dawn, along with her husband, were behind it all, after her using photos him to catfish women online got out of hand. Throughout the eight-episode season 1, fans watched as those closest to Nick worked to figure out who killed Nick and bring them to justice.

There’s some fundamental disconnect here that starts from the bedroom but is spilling out onto everything and anything in their relationship. They should both get out before they turn into people we don’t recognize. A British tourist who was arrested on suspicion of attempted murder after a horrific hit-and-run in the Majorcan party resort of Magaluf has been pictured arriving at court today in Palma, Spain.

Jessica White

Only one of them, Emma Beesly, said she’d actually spoken to Nick. When Ethan’s son and his online buddy/love interest Al_2005 figure this out, they contact Emma and play her a tape of Nick’s real voice. They ask her if that’s how he sounded when they spoke, and the answer is no—meaning none of the women Nick supposedly was cheating with ever actually met him, meaning all of them could have been being catfished. The Netflix thrillerClickbaithas intrigued and confused viewers in equal measure, but how does the series end, and what is the meaning behind its big reveal? Domestic thrillers have been enjoying something of a cultural moment recently. This is thanks in large part to Netflix, which has started investing in potboilers filled with intrigue where seemingly normal suburban families are revealed to have dark pasts and all manner of shocking secrets.

Sign up to our newsletter, and follow us on Instagram and Twitter. There were plans to try to put Dawn in another scene earlier on to just have a bit of a hint. Ed was always a byproduct of Dawn’s story, so I didn’t feel the need to see him earlier.

In June 2022, she said she has a close relationship with one of the other women whom Cannon has children with. Although she did not specify who, she said the two frequently get coffee or dinner together. ”Nick was one of my best friends,” White said in a 2016 interview.

The investigation into his disappearance and alleged crimes begins to unravel the “nice guy” impression of him held by his family, friends, and co-workers. Each episode is from the point-of-view of a different character, including Nick’s sister Pia , his wife Sophie , Ben Park , a reporter covering the case, and Roshan Amiri , the detective investigating the kidnapping. Their relationships with Nick and insights provide all the clues about his personality, because there is no episode from his perspective. It turns out that Dawn , the seemingly mild-mannered administrator at Nick’s work, is the one impersonating him. Nick naively gave her access to his phone to sync up to his computer.

He clearly wanted to throw out an insult that would stick with Jackie like hers did to him, but since we didn’t actuallyseeJackie’s comment in the first place, this one hurts. I don’t know if they can come back from this, and frankly, I don’t know if they should. This whole thing is unstable and ready to explode, like one of Paul’s scientific reactions.

But don’t expect to predict the ending, because they threw in lots of twists and turns. ”Audiences are so sophisticated, and we really want to spring some surprises on people to keep them hooked and engaged,” Ayres says. ”I was really fascinated when we were doing the original research, there were so many incredible stories, and then digging deeper into it, it’s such a complicated, complex psychology.” ”Most of the time these thrillers or murder mysteries are resolved by some version of sociopathy or psychopathy,” he says. Clickbait wants to send powerful messages about the dangers of social media in the digital age, but the hackneyed writing and unfathomable reveals can’t save the show from the irony of being nothing more than an intriguing title.

Despite not revealing what specific Internet crimes he was inspired by, he corroborated to Entertainment Weekly that he was inspired by recent examples. ”Sometimes those secrets are untoward, sometimes they’re quite benign, but there are bits of ourselves we show and bits of ourselves that we don’t show… There’s a real blurring of those two things.” While Nick threatens equestrian singles to reveal everything, Ed comes up from behind and bludgeons him with a hammer. So Ed, a character we meet in the finale, has been the killer all along. Sarah kills herself, and this kicks off a chain reaction that leads to Simon finding the dating profile, and kidnapping Nick. Dawn proceeds to catfish several women, including Sarah Burton and Emma Beasley.